Three things that every business owner can learn from The Meatball Shop founders

The Meatball Shop founders Daniel Holzman and Michael Chernow.

Last Monday, Tribecca had the opportunity to participate in a Q&A hosted by the New York City Hospitality Group with the two founders of the Meatball shop, Daniel Holzman and Michael Chernow. Here are three things we learned that is valuable advice for any entrepreneur: (more…)

POSTED IN: Expert Q&A, Restaurant Marketing

Your Restaurant Marketing Calendar: May & June

Here is our your guide to what events and holiday’s your restaurant should be prepping for May and June: (more…)

POSTED IN: Restaurant Marketing

Your Restaurant Marketing Calendar: March & April

Here is our your guide to what events and holiday’s your restaurant should be prepping for March and April: (more…)

POSTED IN: Restaurant Marketing

Expert Q&A: Audrey Sawaya on Restaurant & Retail Loyalty Programs

Audrey Sawaya is a Senior Account Manager at Avant-Garde Marketing Solutions and for the past eight years has helped her small business clients develop innovative gift and loyalty card programs that drive traffic, increase spending, and develop customer loyalty. We sat down with Audrey to ask her how to effectively implement a customer loyalty program.

(more…)

POSTED IN: Expert Q&A, How to, Restaurant Marketing

Expert Q&A: Shaun R. Smith on Restaurant Week Participation

Tribecca Designs had an opportunity to ask Restaurateur and Business Consultant Shaun R. Smith about his restaurant’s experience with restaurant week. Shaun is a founding partner of Crema Restaurante, the #1 rated gourmet Mexican restaurant in New York City and also is the founder of Leadas Business Advisors, a consultancy devoted improving business processes for small and medium businesses.

Celebrating its 20th year anniversary this month, we hope to learn about how a restaurant can best participate NYC Restaurant Week. (more…)

POSTED IN: Expert Q&A, Restaurant Marketing

Three things NOT to have on your restaurant website

Bravo Slate magazine! Last month, Farhad Manjoo so eloquently pointed out that restaurant websites are so horribly out of touch with what a customer is looking for on their website. We have been wondering about this ourselves lately…  and have created a top three list of the most annoying features you could have on a restaurant website: (more…)

POSTED IN: How to, Restaurant Marketing, Website

How to build your Restaurant’s email marketing list

Although building an email marketing list takes time,
here are some easy ways for you to begin building your list for your restaurant.

Create easy ways to opt-in:
Your customers should have ways to sign up for your email marketing list through all of your marketing channels. Include a subscribe field on your website, add a tab on your Facebook page and include an opt-in checkbox on your online ordering system. Most email management software offer tools for users to automatically subscribe themselves from your website and various social media platforms. (more…)

POSTED IN: Email Marketing, How to, Restaurant Marketing